Step into Kia Spotlight and leave like a star: Enjoy an exclusive beauty spot, chillout zone, and the latest car models

Want to look fresh, feel confident, and get into the ultimate festival vibe at Pohoda? In cooperation with Kia, we have prepared the exclusive Kia Spotlight zone on the festival grounds just for you. Professional barbers, hair stylists, and makeup artists are ready on-site to give you a stunning festival look, making you ready for every stage and party.

20. June 2026

Once you are looking your best, you can dive into discovering the latest automotive innovations. The main highlight of the zone is the new Kia K4 SW, the highly anticipated successor to the popular Ceed model, bringing a design and spaciousness that fit perfectly into the summer festival mood. Outside the hub, you can also explore the brand-new electric models, Kia EV5 and Kia EV2, showcasing the stylish future of mobility.

Inside Kia Spotlight, you can take a well-deserved break in a comfortable chillout zone, snap a stylish selfie, or leave your own mark on the special visitors' wall. Stop by, unleash your inner festival star, and take your experience to the next level.

I'M GOING TO THE CURE EXTRA DAY

The 2026 Pohoda Festival is officially sold out, only one-day tickets for Wednesday, July 8—The Cure Extra Day—are still available.